Real Estate Rainmaker: Guide to Online Marketing
Sunday, 7. March 2010
Product Description
Learn the new rules of real estate marketing!
Old rule: Your website is all about you.
New rule: Your website is all about the customer.
Old rule: Online advertising will surpass offline advertising.
New rule: Integrated offline and online advertising wins every time.
Old rule: Delivering leads is the only job for a website.
New rule: The best websites deliver leads and customer service.
These are just some of the new rules of online marketing that you’ll find in this helpful, hands-on guide. In the REAL ESTATE RAINMAKER® Guide to Online Marketing, Dan Gooder Richard offers new solutions and proven ways to use the Internet to drive your real estate business. Whether you’re a novice or a veteran real estate pro, you’ll find all the cutting-edge online strategies you need to design and implement your own effective, profitable marketing strategy–with practical guidance on building a unique online brand with web domains, websites, and e-mail marketing strategies. Full of real-world examples and straightforward guidelines, the REAL ESTATE RAINMAKER® Guide to Online Marketing will help you generate more leads and more business than you ever thought possible!
Marie H. Senhaux Says:
Vey well done book. I am not very savvy in computer however this book has helped me to understand better the concept of e-marketing. Fantastic book
Rating: 5 / 5
WDH Says:
If you are an agent and have been doing online marketing this probably won’t be a big help. If you are just getting going it makes for a good read and has some helpful info.
Rating: 3 / 5
John Mitchell Says:
This is a good book. He clearly lays out the steps to creating an effective web page. Usually these kind of books have vague, general “good ideas”, but no advice on how to practically apply the ideas. But you get the feeling that if you actually follow these steps, you can’t help but have a successful online presence. I think this book is a good investment.
Rating: 4 / 5
James T. Wessier Says:
I only wish I would of purchased this book at the time it was written. I am sure there is plently the author could of added in the last 4 years. Informative and really makes you think about the many components of a sucessful online sales strategy.
Rating: 4 / 5
Barry Arthur Says:
Dan Gooder Richard begins by explaining that the Internet is a tool to selling homes, not a method of selling homes. It’s another tool for marketing, branding, communicating, growing your business and much more.
It can be for lead generation, follow-up and every Realtor must master it to survive the shifting marketplace (see Gary Keller’s SHIFT: How Top Real Estate Agents Tackle Tough Times (PAPERBACK) (Millionaire Real Estate)).
This is a must-read book for any real estate agent!
Rating: 5 / 5